Business automation

Improved productivity, customer experience
and revenue

Customer flow within your commercial organization is rigid. Leads are transferred from marketing to sales and from sales to service without proper context and data. A clear, structured and smooth process is missing, making each transfer time-consuming and error-prone. Delayed follow-up causes customers to fall between the cracks and valuable opportunities are lost.

This lack of structure leads to inconsistent customer interactions and missed revenue opportunities. Because each transfer is handled individually, leads take longer to follow up and discover new opportunities. A clear process, business automation, can solve this problem so that your sales organization works more efficiently and doesn't miss opportunities.

HuSpot business automation brainstorm session

Business automation: efficiency, growth and customer focus with HubSpot

Business automation goes beyond marketing. It includes both repetitive tasks and complex transfer processes in marketing, sales and service, using technology and AI. From creating faster, digital customer experiences to simplifying internal processes such as lead nurturing, sales sequences, support tickets, internal notifications and automatic branch assignment.

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HubSpot allows you to fully customize these processes, creating significant efficiency gains, increasing the productivity of your customer-facing teams, improving the customer experience and boosting overall revenue. Business Automation helps both small and large companies streamline operations and drive growth.

For low-touch processes, we work with you to achieve operational excellence through automation. In high-touch sales processes, there are also big gains to be made. By providing marketing, sales and service with the right signals at the right time, you can conduct proactive commerce. This way you add value for your customers and use the full potential of your company.