In collaboration with Emerce - Choosing a CMS (content management system) has long been the remit of the IT department, but as B2B organizations become more sales-driven, there is a greater need for the sales and marketing teams to be able to adapt and tailor web content to help attract and nurture leads into customers. This means that more companies are seeking a CMS that acts as an extension of their sales and marketing platforms...
Website 2 min read